Australian trade, service & e-commerce
Scale360 is a Melbourne advisory and build firm. Most firms hand you a plan and walk away. We set the strategy, build the systems, and automate the work, with one team that has actually operated a business at scale.
The market you’ve been sold
You don’t have a knowledge problem. You have a delivery problem. The standard market splits the work between people who will not talk to each other.
They sell you a mindset and a whiteboard. The plan is fine. Nobody builds it, so nothing changes, and the retainer rolls on.
They’ll build whatever you ask for. The website looks sharp. It just isn’t connected to a strategy, so it converts nobody and answers no real question.
They can automate anything. They have never run a business like yours, so they automate the wrong things and leave you maintaining tools you don’t need.
How we’re built
Advise sets the direction. Build ships it. Automate compounds it. The combination is the point; running them apart is what breaks.
Strategic advisory, coaching, and a rolling 90-day plan. We work from your numbers, not a template, and we stay accountable to the targets we set.
Hands-on implementation by the same team that set the strategy. Websites, SEO, operations, recruitment, and CRM, delivered, not advised on.
Custom AI agents, GPTs, and n8n workflows built into how your business actually runs. Quoting, bookings, follow-up, and reporting that keep running while you’re getting the work done. Enterprise capability, scoped to a small-business budget.
Case study / Maslec Electrical
Challenge. Busy, but with nothing to show for it. Work came from referrals, so the pipeline was unpredictable, and the most valuable work — recurring body-corporate and commercial maintenance — wasn’t being won systematically.
What we did. Went back to the numbers and restructured the business around a 90-day plan, built the inbound channel — site, Google Ads, local SEO — and then an automated outbound engine putting a compliance-angle offer in front of strata and owners-corporation managers every week.
Why we can actually do this
Scale360 was founded on thirteen years of building, scaling, and exiting a real operating business, with a career before that in IT, hosting, SEO, and paid search. We give advice we have had to live with, and build the systems we have had to run.
One call. No pitch deck.
Thirty minutes. We’ll look at where you are, where the constraint is, and whether we’re the right firm to fix it.